I Believe in simplE, intuitive design solutions.


A designer with a background in SERVICE DESIGN, UX DESIGN, and Customer experience.


Google Hardware

Customer Experience

TASK: Advocate for a customer-centered experience across google hardware products and it's related software and services.

SOLUTION: Develop design thinking workshops for product teams that provide tools, artifacts, and assets to move forward with customer-centered initiatives and programs.

ROLE: design thinking, customer experience strategy, journey mapping, and consumer technology

🔒 - work examples currently under non-disclosure agreements


Project Ara's modular computing platform allowed devices to be customized for style and function. Choose your high-res camera, add a louder speaker, swap in a better battery. Imagine the possibilities.

Google ATAP

Customer Experience

TASK: Visualize the end-to-end omnichannel customer experience and out-of-box experience for Project Ara’s Customer Care Team in Google’s Advanced Technology and Projects division.

SOLUTION: Catalogue and create storyboards, customer journey maps, service blueprints, and execution mechanics for all major activities - retail and online.

ROLE: UX design, UX research, journey mapping, storyboarding and retail customer service

🔒 - work examples currently under non-disclosure agreements

Major League Baseball


Worked with Texas Rangers digital marketing team to optimize the overall performance of the Club's official website as it relates to increasing traffic, registered users and revenue generation.

ROLE: UI, UX, visual design, and sports marketing



Supported audience development efforts by making data-driven design decisions for the integrated marketing team in HarperCollins’ Children’s Books division.

ROLE: visual design, UI, branding, marketing, and book publishing



What am I doing now?

I created a series of abstract digital illustrations exploring pareidolia

I’m experimenting with art on the blockchain

I live in Redwood City, CA

Just finished reading The MVP Machine by Ben Lindbergh  and Travis Sawchik.

Now I’m reading Infinite Baseball: Notes from a Philosopher by Alva Noe

Also, learning more about Nideffer’s theory of attentional styles during performance (sports psychology)

It must be baseball season!

(this is a now page)

Updated on May 24, 2019



"[Eric] has Glenn Gould's fingers --- on the keyboard, he's a master. And, as a bonus, he's tart and funny; if he's having a tough day, that's his secret." - Jesse Kornbluth, Editor of

Hello! My name is Eric P. Rhodes.

I'm a design professional working at the intersection of human-centered design and customer experience with a background in visual design, brand marketing, and user experience. A Certified Customer Experience Professional (CCXP) who believes in creating simple, intuitive human-centered experience solutions. I've worked with influential brands like Google, HarperCollins, Major League Baseball, and #1 New York Times bestselling authors. 

I’m at my best when pulling apart complex business problems, figuring out what’s going on, and using design to solve those problems.

What makes me different?

Drawing is the fundamental way by which I engage with the world. Software and tools are great for refining ideas and prototyping, but if someone can't draw, they find pre-existing material to demonstrate their ideas. Clearly, this "inside the box" approach is not the best way to start when designing solutions for "outside of the box" companies, services, products, and users. I'm an outside of the box doer.

How I like to work.

In a collaborative environment with other creative people on small multi-disciplinary teams. The team is inspiring and the company's culture promotes pushing the boundaries of what's capable while having fun doing it.

Say hello!

Email: ✉
LinkedIn: in/ericprhodes
Phone: ✆ (408) 597-2027




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